Creative (Climate) Communications Productive Pathways for Science, Policy and Society
About the book: Conversations about climate change at the science-policy interface and in our lives have been stuck for some time. This handbook integrates lessons from the social sciences and humanities to more effectively make connections through issues, people, and things that everyday citizens care about. Readers will come away with an enhanced understanding that there is no 'silver bullet' to communications about climate change; instead, a 'silver buckshot' approach is needed, where strategies effectively reach different audiences in different contexts. This tactic can then significantly improve efforts that seek meaningful, substantive, and sustained responses to contemporary climate challenges. It can also help to effectively recapture a common or middle ground on climate change in the public arena. Readers will come away with ideas on how to harness creativity to better understand what kinds of communications work where, when, why, and under what conditions in the twenty-first century.
About the author: Maxwell Boykoff is the Director of the Center for Science and Technology Policy Research, which is part of the Cooperative Institute for Research in Environmental Sciences at the ²ÊÃñ±¦µä. He also is an Associate Professor in the Environmental Studies program and is Adjunct faculty in the Geography Department. In addition, Max is a Senior Visiting Research Associate in the Environmental Change Institute at the University of Oxford. He holds a Ph.D. in Environmental Studies from the University of California-Santa Cruz and Bachelor of Sciences in Psychology from The Ohio State University.
Max has ongoing interests in cultural politics and environmental governance, science and environmental communications, science-policy interactions, political economy and the environment, and climate adaptation He has experience working in North America, Central America, South Asia, Oceania and Europe, and is a co-author and editor of seven books and edited volumes, along with over fifty articles and book chapters.