Converging Winds: Logic Hybridization in the Colorado Wind Energy Field
CESR celebrates the publication of an academic research paper authored by Leeds Assistant Professor Jeffery G. York, Shane Faculty Scholar, in the prestigious Academy of Management Journal.
The paper,听Converging Winds: Logic Hybridization in the Colorado Wind Energy Field, explores the hybridization of field-level logics. The study examines how over a 10-year period in Colorado arguments for and against wind energy eventually hybridized into the idea that wind energy was good for the economy and the environment. The concept of hybrid logics describes how we can move past partisan beliefs to collaborate and address human induced climate change.
It is the most recent of a number of studies by York on the subjects of sustainable energy sources and socially responsible business, funded in part by the Shane Faculty Scholar gift.
鈥淐olorado presented an interesting and unique case, because there was originally strong opposition to wind energy by utilities and the government,"听said York.
鈥淗owever, today, everyone believes that wind energy is a great thing for our state; we wanted to understand how that happened and what explained the change over time.鈥�
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A Continuing body of Work听
鈥淢y research is aimed at understanding how and why new firms and sectors contribute to addressing climate change, 鈥� York said.
鈥淭he emergence of industries like wind energy and green building can help us understand how we create new ventures and markets that foster economic and ecological benefits for society.鈥�
Professor York work has published work in research journals such as the听Academy of Management Review, Academy of Management Journal, Journal of Business Venturing, Organization Science, and Strategic Management Journal. His research has won numerous awards including the听Academy of Management Organizations and the Natural Environment Emerging Scholar Award听and the听NYU-Stern Conference on Social Entrepreneurship Best Paper Award.
He is a Field Editor for the Journal of Business Venturing serves on the editorial board of听Strategic Entrepreneurship Journal听and听Entrepreneurship Theory & Practice.